Head of Alternative Living Sector Partner
Commercial Agency and Advisory

McPhail is Head of Alternative Living sector specialising in investment 

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Craig has over a decade’s experience in investment agency and leads the Alternative Living Sector team. His client base includes UK institutions, private equity, developers and owner operators.

He works across the UK for a range of key stakeholders in both the Purpose Built Student Accommodation and Build to Rent sectors. His expertise lies in development funding and mixed-use schemes.

Key Skills

  • Transactional advice in relation to investment acquisitions and disposal
  • Structuring advice in relation to forward funding and JV partnerships
  • Development consultancy including design and operational requirements
  • IRR cash flow and development appraisal analysis
  • Demographic and sub-market analytics


  • Aviva Investors
  • Watkin Jones
  • AIG
  • Curlew Capital
  • Mace Real Estate
  • Student Roost
  • M&G Real Estate
  • HG Developments
  • Cannon Capital
  • Europa Generation
  • Benson Elliot

Client testimonial

"Craig and his wider team have been invaluable in sourcing and securing the right opportunities to invest in. They are tenacious in the pursuit of a deal but always provide well balanced and professional advice which, in our experience, adds real value to the transaction process."

Curlew Student Trust